How to Turn Guest Wi‑Fi into Venue Revenue

Discover how one tap on your guest Wi‑Fi can transform connection frustrations into a profitable sales channel for your restaurant.

Business Optimization

In the old city center, there’s a small restaurant I recently visited for lunch. Thick stone walls inside, barely one bar of mobile internet, and the waiter suggests scanning the menu via phone: "It’s faster, we have online menu and payment."

Relieved, I search for guest Wi‑Fi, enter the password, the authorization page pops up and instantly disappears, returning with a 404 error. Three failed attempts, nervous glances at the clock, and instead of a pleasant aperitif — pure frustration: I can’t even open the menu, let alone place an order.

If the Wi‑Fi doesn’t work properly, the restaurant risks losing a sale before the guest even takes their first sip of water.

What Makes Eatery Captive Portal Different

Imagine that after connecting to the network, a neat page with your menu, seasonal deals, and a "Order Now" button appears instantly. The guest taps one button and starts browsing your dishes, while the authorization happens seamlessly in the background with modern security standards.

All this — no passwords, no searching for the correct "wifi‑guest‑5g‑new" name, and no risk of landing on a 404 page. That’s how Eatery Captive Portal works.

When obstacles disappear, the first thing the customer notices is speed. The journey from "see" to "order" shortens to a single tap, and the guest is already choosing which pizza to add to their cart. At the same time, the smooth and secure connection creates a sense of care: the guest doesn’t waste a second on tech hassles, and the positive experience strengthens their loyalty.

The portal’s landing page can feature a banner with a new set or highlight a freshly launched business lunch; the guest sees the offer before getting distracted by social media and often adds something extra to their order impulsively.

You can update the menu or promotion through the Eatery admin panel, so any marketing idea goes from your mind to the screen in minutes.

What It Looks Like in Numbers and Experience

Restaurant owners already testing the Eatery Captive Portal usually notice two things.

First — the average check slowly but steadily grows: guests find it easier to discover upsell items and more often add a second drink or dessert.

Second — the number of return visits increases, because people remember not only the taste of the food but also the comfort of the ordering process itself.

In the Eatery statistics, these changes are visible almost in real time: the system tracks how many times a banner is opened, how many menu visits turn into paid orders, and even compares different days with different promos.

If that day the restaurant had a Captive Portal, I would have joined the Wi‑Fi without a password, seen the menu instantly, and sent my order to the kitchen in two minutes.

No errors, no annoying 404 pages, no wasted time for me or the venue, which never knew I would’ve added a salad to my order if only I had access to the page with its photo.